The home page

Clip 'n Climb and the TruBlue Auto Belay

Clip 'n Climb International is based in Christchurch, New Zealand. 


In 2005 Clip 'n Climb invented 'fun climbing' and as a result it created a brand new category of action entertainment that would revolutionise indoor climbing by expanding it from a niche sporting activity into an exciting mainstream recreational activity.


In September 2006 the world's first Clip 'n Climb opened at The Roxx Climbing Centre in New Zealand it was an instant success. In 2010, with four facilities thriving in New Zealand the first overseas centre opened in Ottawa, Canada. There are currently over 80 Clip 'n Climb centres operating around the world.

The Clip 'n Climb business model is made possible thanks to auto belays which reduce risk management issues associated with having to teach people how to belay safely. Initially Clip 'n Climb was equipped with an auto belay with conventional braking via brake shoes and a brake drum reliable but with high operational costs.

In 2007 the company entered into a Joint Venture with Christchurch-based design engineers, Holmes Consulting to develop an auto belay specifically for the climbing industry. The outcome was TRUBLUE, a new generation Auto Belay that employs magnetic eddy current braking technology and is designed for long service and low operating costs.


In 2010 with TRUBLUE ready to go to market, the company sold its 50% shareholding to focus on, and to accelerate the global rollout of Clip 'n Climb. Visit the Clip 'n Climb website for more details ... 


TRUBLUE Auto Belay is now owned and manufactured by HeadRush Tech in Boulder, Colarado. 


 Clip 'n Climb International distributes and services TRUBLUE Auto Belays in New Zealand and  can also supply product to countries outside of North America and the European Community. 

  Contact us now to purchase TRUBLUE.

Clip 'n Climb InternationaL, PO Box 30084
Christchurch 8244, New Zealand
T : +64 3 365 3918
E :


2010 Sheer Adventure Ltd